SUNY Korea Distinguished Seminar, titled “Tech on a Slice of Pizza,” was held on Friday, May 15, 2026, in room C105 from 6:00 PM to 7:30 PM. The seminar was presented by Seung-Hyun Lee, a Strategic Management professor at the University of Texas at Dallas specializing in international business and nonmarket strategy. The seminar examined how Domino’s Pizza transformed itself from a struggling fast-food chain into one of the most successful technology-driven companies in the restaurant industry.
The presentation focused on Domino’s dramatic turnaround during the late 2000s. At the time, the company faced severe criticism regarding the quality of its pizza, and its stock price had fallen significantly to around seven dollars per share. Rather than ignoring public criticism, Domino’s responded with a bold and transparent strategy under the leadership of former CEO Patrick Doyle. The company openly acknowledged customer complaints and introduced a completely redesigned pizza recipe. This honest marketing approach helped rebuild consumer trust and played a major role in improving both sales performance and brand reputation.
Another major topic discussed during the seminar was the role of technology and innovation in Domino’s success. Domino’s invested heavily in digital platforms, customer data analysis, and delivery innovation. Examples included the company’s DPX delivery partnership with Ford and the use of artificial intelligence to analyze millions of customer-submitted pizza photos. These technological strategies allowed Domino’s to improve customer experience, delivery efficiency, and product consistency. As a result, the company began to be recognized not only as a pizza chain but also as a technology-oriented business.
The seminar effectively demonstrated how strong leadership, transparency, and continuous innovation can help companies recover from crises and maintain competitiveness in a rapidly changing market. It also highlighted the importance of adapting to modern consumer expectations through technology and data-driven decision-making.
Overall, “Tech on a Slice of Pizza” was an engaging and informative seminar that provided valuable insight into business transformation, crisis management, and the growing influence of technology in modern business strategy.
The Incheon Global Campus Auditorium was filled with excitement and anticipation on June 19th as SUNY Korea celebrated its Spring 2026 Commencement Ceremony. Graduates, families, faculty, staff, and guests gathered to recognize the accomplishments of the graduating class and reflect on the journeys that brought them to this milestone. During the opening ceremony, SUNY Korea President Dr. Arthur H. Lee delivered the commencement address, reflecting on both the achievements of the grad
On June 10, 2026, the Department of Business Management at SUNY Korea hosted a Career Talk & Networking Event featuring Hyeonik (Glen) Park, a Business Management alumnus from the Class of 2025. Held at the SUNY Korea Lounge, the event attracted approximately 50 students who gathered to gain valuable insights into career development and life after graduation. The event aimed to provide students with practical guidance on career preparation while creating opportunities fo
On May 30, 2026, the Department of Business Management at SUNY Korea hosted its 3rd Annual Parent Open House, welcoming approximately 70 parents of current students to campus. The event provided families with an opportunity to learn more about the department’s academic programs, student support services, and career development initiatives while strengthening connections between parents and the university community. The program began with welcome remarks and introductions of fac
The SUNY Korea Research & Business Development Foundation (R&BDF) will recruit new member companies for its 2026 Enterprise Partnership Program (EPP) from June 1 to June 30, 2026. The Enterprise Partnership Program (EPP) is designed to establish a sustainable and collaborative partnership between industry and academia, promoting mutual growth and strengthening corporate competitiveness. This year’s recruitment aims to expand collaboration with companies in emerging tech
On May 27, 2026, SUNY Korea hosted an information session for its Master’s in Data Science Program, offering students and prospective applicants an in-depth look into the newly established graduate program. The event was conducted in both in-person and online formats, allowing participants from around the world to attend, ask questions, and learn more about the program. The session featured key academic leaders, including Professor Bongki Moon, Chair of the Computer Science Dep